Launch of a new brand: Altijd Het Beste Consultancy

Anneke approached Vandeez to support her during this new journey. We started with a strategic insights session, where we delved into her passion, ambitions, and strengths to ensure we could create the right visual translation. Anneke is known for her decisive, no-nonsense approach. She offers various consultancy services for entrepreneurs and adopts a holistic approach because everything is interconnected. This is reflected in the color palette: a powerful dark purple and light pink, accompanied by the bold color gold. The foundation for these colors is the amethyst, a dark purple gemstone symbolizing inner peace, concentration, stress reduction, and protection against negative energy. Her brand values of Attention, Clarity, and Involvement are reflected in the chosen typography and photography. Graceful and powerful, yet also accessible and personal. Finally, her brand identity was translated into a web design.

Together, we have launched a powerful brand. It’s wonderful to see how we have translated her passion and ambition into a strong brand identity and website. An online business card that reflects both depth and spirituality, while also giving the right attention to her pragmatic and no-nonsense approach. We are proud of our contribution to the successful launch of Always the Best Consultancy.