Why customers want a new website

Often behind the question for a new website is much more hidden than our clients could estimate. And that's not surprising. The digital world is changing rapidly, which entails uncertainty and ignorance. Uncertainty about the position of their brand and ignorance about the process that must be covered to realize the desired value and impact. 

We recently wrote a blog '7 reasons why websites fail ' and we gave essential tips for a successful website. In this blog I give you a look at the most heard reasons why customers want a new website. Do you recognize them?

1.      The current website is no longer up -to -date

An outdated website can scare visitors and give a negative impression of your company. Think of dated services, an outdated look , pages that slowly load and forms that do not work. Many customers want a new website that fits with the company of today. At today's ambitions. That is visually attractive and tells the right story. So that you do appeal to those new target groups.

2.     Find more findable

Online findability is meant that search engines nominate your website and place high in the search results when a certain search term is typed in. The higher your website comes in the results, the greater the chance that someone will click on your website. Now that Google AI is going to apply when searching, a good technically built website is becoming even more relevant. This is a reason for many companies to think of a new website!

3.     We are looking for staff

Many companies are looking for staff. They want to present their company in the right way, both off and online, to attract potential candidates. How do you stand out among all those competitors who also fish in the same pond of candidates? You have to be found very best. You must also have a good story; What do you have to offer new colleagues? Then a good description of the vacancy and the possibility to apply. An important reason for many customers to approach us. 

4.     Start your own company

An important reason to seek some extra advice, also in the field of marketing. Do you clear how you position your new companies, what the opportunities are in the market. Where your strength lies and therefore your distinctive story? The desire for a website is often the reason to call Vandeez . We do not start with a website, we look for the floor and ensure a distinctive position, in look and story. In order to create a professional and effective website to launch companies and establish brands. 

5.     Outdated technology or design

Many companies are struggling with outdated technology and design of their website. They notice that their site does not work well on modern devices, slowly loads and uses an old CMS that is difficult to manage. Companies want a new website to use the latest technologies in a fresh, modern design.

6.     Security problems

Older websites are often more vulnerable to hackers and malware attacks. A new website with the latest security measures can help to protect the data of the company and its customers against threats. 

7.     Hard to manage

Older websites are often built on outdated platforms that are difficult to maintain and update. This can lead to frustration and a poorly maintained website. Many companies therefore depend on external parties for every small changes. A new website with a user -friendly CMS makes it easy for companies to manage content themselves, so that they can work faster and more efficiently.

Do you recognize these reasons?

We are happy to talk to you. We listen to your challenges and think along with you. So that we can advise you in the right way about the process that you can take to realize the desired value and impact. For the short and long term. That can be a website , but perhaps your need is in another area. Contact us for a non-binding advice !