What is employer branding?

Employer Branding is the positioning of your organization as an attractive employer, with the aim of retaining existing employees and attracting new talent. Advantages Employer Branding Strategy are the attracting of talents that suit your organization, increase the motivation and involvement of existing employees, it ensures ambassadors within your organization and it reduces the outflow of staff.

A strong employer brand with employer branding

Maintain and attract the right people? In the current competitive labor market, a strong employer fire is crucial. With Employer Branding we help your brand to propagate the right story.

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What is an employer branding strategy?

Employer Branding is the positioning of your organization as an attractive employer, with the aim of retaining existing employees and attracting new talent.

Advantages Employer Branding Strategy

It attracts talents that fit your organization.
It increases the motivation and involvement of existing employees.
It provides ambassadors within your organization.
It reduces the outflow of staff.

Inspiring cases

Discover our recent brand activation projects and be inspired.

Coloured by Gerbera
Awareness campaign

Futuro Men's fashion
seasonal change brand expressions

van Deelen Liften recruitment campaign

Coloured by Gerbera
Introduction campaign

Intertoys Playbook
Concept Development

Step by step a strong employer brand

Step 1: deploy colleagues

Your internal colleagues play a crucial role in your employer branding strategy. Because what you show to the outside world must be true with how things are going in your organization.

Step 2: reach talents

We look at the qualities, motives, interests, values and needs of your ideal employee. This way we can better estimate which channels and with which message you can reach these talents.

Step 3: Continuous process

Employer Branding is an ongoing process that you have to continue to work on. It is an investment in the future of your organization as an attractive employer.

the result

With the right employer branding strategy we not only attract new talent, but we also create an attractive working environment to keep your current employees. Ultimately, this results in a better image of your organization.

Our products for a strong brand activation plan

We offer different products to boost your brand.