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brand architecture that strengthens your brand

Do you have multiple brands or products? Then it is crucial to properly define the coherence between these brands.
Vandeez Brand Assets Merkarchitectuur
The structure of your subbrods
With a clear brand architecture you make the positioning of the brands within your organization clear. This way you immediately see whether your brands are well connected or their own course.
Is brand architecture relevant for your
organization?

It is important to
determine your brand architecture strategy when:

  • offers your products or services under multiple brand names
  • Your different subsidiaries have within your organization
  • there is a takeover or merger takes place
Inspiring customer cases
Curious how we let ambitious brands grow? Discover our recent projects and be inspired.
  • Coloured by Gerbera autumn campaign
    Logo Coloured by Gerbera

    Autumn campaign 'Gerbera always surprises'

    Autumn campaign 'Gerbera always surprises'

    Autumn campaign 'Gerbera always surprises'

  • AHB Consultancy
    Logo AHB Consultancy

    AHB Consultancy

    New Brand launch: Altijd Het Beste Consultancy

    AHB Consultancy

  • kneppers-rozen-overview
    Kneppers Rozen Logo

    Kneppers Rozen

    As a nursery and trading house in sight of the target group

    Kneppers Rozen

  • The Waterproof Company
    Logo The Waterproof Company

    The Waterproof Company

    Rebranding and launch of The Waterproof Company

    The Waterproof Company

  • Logo Uylenburg - Du Midi

    Uylenburg - Du Midi

    Shared ambitions for Café du Midi and Buitengoed de Uylenburg

    Uylenburg - Du Midi

  • Intertoys rebranding
    Logo Intertoys

    Intertoys

    Ultimate store experience for new Intertoys stores

    Intertoys

  • Logo Waaijerbouw

    Waaijerbouw

    Increase visibility with a strong brand story

    Waaijerbouw

    the result

    With the right brand architecture you get clarity within your organization and you ensure strong communication to your target group. Together we determine how your brands present themselves and how you make the value of your organization clear.

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    our clients
    Van Deelen Liften Logo
    Meerdeur logo
    Intertoys Logo
    Royal Houdijk Logo
    Butchery BVBN LOGO
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    KP Holland Logo
    Van Deelen Liften Logo
    Meerdeur logo
    Intertoys Logo
    Royal Houdijk Logo
    Butchery BVBN LOGO
    Intellistore logo
    Romynox logo
    KP Holland Logo
    Aweta logo
    Kneppers Rozen Logo
    Schotte Hoogerbrugge logo
    Coloured by Gerbera logo
    Back2Basics Logo
    Waaijerbouw Logo
    Varb LOGO
    Aweta logo
    Kneppers Rozen Logo
    Schotte Hoogerbrugge logo
    Coloured by Gerbera logo
    Back2Basics Logo
    Waaijerbouw Logo
    Varb LOGO
    Van Deelen Liften Logo
    Meerdeur logo
    Intertoys Logo
    Royal Houdijk Logo
    Butchery BVBN LOGO
    Intellistore logo
    Romynox logo
    KP Holland Logo
    Van Deelen Liften Logo
    Meerdeur logo
    Intertoys Logo
    Royal Houdijk Logo
    Butchery BVBN LOGO
    Intellistore logo
    Romynox logo
    KP Holland Logo
    Aweta logo
    Kneppers Rozen Logo
    Schotte Hoogerbrugge logo
    Coloured by Gerbera logo
    Back2Basics Logo
    Waaijerbouw Logo
    Varb LOGO
    Aweta logo
    Kneppers Rozen Logo
    Schotte Hoogerbrugge logo
    Coloured by Gerbera logo
    Back2Basics Logo
    Waaijerbouw Logo
    Varb LOGO
    Determine the right brand architecture?

    We are happy to work together on building your love brand.

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    Vandeez Conversion Wendy Groenewegen